Master Google Adwords
Take the next step in your career by mastering Google Ads with our comprehensive course.


Assignments
3 theoretical tests, each test has 10 questions to ensure that the information is received in an excellent manner
Final Project
1-2 Real projects has to solved directly online in front of the trainer, to ensure that the trainee reaches the professional level
Duration
9 hours of training divided into 4 days, each day 3 hours, and 3 breaks each day
Unlock Your Digital Marketing Potential with Our Google Ads Course! 💪
For details and reservations, contact me on
WhatsApp +201110170709- +201508999007
Introduction to Google Ads Interface
Setting Up Your Google Ads Account
Understanding Campaign Types and Structures
Course Content
Module 1: Getting Started with Google Ads
Module 2: Keyword Research and Strategy
The Importance of Keywords in Google Ads
Tools and Techniques for Effective Keyword Research
Building a Keyword List
Negative Keywords: What They Are and How to Use Them
Writing Compelling Ad Copy
Ad Extensions: Types and Benefits
Setting Up Ad Groups and Campaigns
Ad Formats and Their Uses (Search, Display, Video, Shopping)
Module 3: Creating Effective Ad Campaigns
Module 4: Budgeting and Bidding Strategies
Understanding Bidding Models (CPC, CPM, CPA)
Setting and Managing Your Budget
Smart Bidding Strategies for Maximum ROI
Manual vs. Automated Bidding: Pros and Cons
Module 5: Targeting and Audience Segmentation
Geographical and Demographic Targeting
Advanced Audience Targeting Techniques
Using Custom Audiences and Retargeting
Contextual Targeting and Placement Exclusions
Module 6: Measuring and Analyzing Performance
Key Metrics and KPIs in Google Ads
Using Google Ads Analytics and Reports
Conversion Tracking Setup and Best Practices
A/B Testing and Ad Optimization Techniques
Module 7: Advanced Google Ads Strategies
Remarketing and Retargeting Strategies
Dynamic Search Ads: Benefits and Implementation
Google Ads for E-commerce: Shopping Campaigns and Smart Shopping
YouTube Advertising: Setting Up Video Campaigns
Module 8: Mobile Advertising with Google Ads
Importance of Mobile Advertising
Creating Mobile-Friendly Ads
App Promotion Ads: Setup and Best Practices
Measuring Mobile Ad Performance
Module 9: Integrating Google Ads with Other Marketing Tools
Google Ads and Google Analytics Integration
Using Google Tag Manager with Google Ads
Integrating Google Ads with CRM Systems
Combining Google Ads with SEO and Social Media Strategies
Module 10: Staying Ahead in Google Ads
Keeping Up with Google Ads Updates and Trends
Advanced Tools and Resources for Google Ads
Common Mistakes and How to Avoid Them
Case Studies and Success Stories


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Unlock your potential and transform your advertising skills—enroll now and take your marketing to the next level!
Outside Egypt
Enroll now Globally and pay in your preferred currency
Inside Egypt
Enroll now from Egypt and pay in Egyptian Pounds only!
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